Swanson Font Family
“Swanson” is the son of the swan. This doesn't make a lot of sense to non-typedesigners so I need to explain. The late, great italian typedesigner Aldo Novarese designed around 1950 a typeface for Nebiolo that he called “Cigno” which means Swan. Cigno was one of Aldo’s rare ventures into the design of a script. When I designed Swanson I had Cigno in my mind.